Philippine Business Process Outsourcing (BPO) Potential

The business process outsourcing industry has takencertification process each BPO company in the
the whole world by storm as is now internationallycountry should pass before being able to conduct its
recognized as the fastest growing industry in theoperations. This is to set a minimum quality requirement
world. The global demand for outsourcing is estimatedfor all Philippine BPO companies and at the same time
to have an upper limit of trillions of dollars. The saidpush those who will achieve certification to further
demand is expected to rich around $200 dollars by theimprove their processes and services. The
end of the decade. The biggest shares in the BPOgovernment has also declared full support to the BPO
market are being held by the customer contactindustry in recognition of its great potential. New
services, finance and accounting, and human resourcemedical transcription subjects will soon be inculcated in
sectors.the curriculum of all medical sources to further
The Philippines currently ranks 1st in the Asia Pacificincrease the available workforce for the said field.
and 3rd in the world when it comes to BPO services.The Philippines is also rapidly becoming a global leader
A huge pool of very skilled and English proficientin outsourcing finance, logistics, and accounting
workforce is the main driving force in theservices. The country has dominated the supply of
Philippine’s crusade to becoming the global leader inshared corporate backroom operations such as
of BPO services. And the continuous shift in theaccounting and bookkeeping, account maintenance,
primary business requirement trend fromaccounts receivable collection, accounts payable
cost-effectiveness to skills quality and competenceadministration, payroll processing, asset management,
has allowed the country to exploit the opportunities offinancial analysis and auditing, management consulting,
its very able workforce.inventory control and purchasing, expense and
Offshore contact centers or call centers currentlyrevenue reporting, financial reporting, tax reporting, and
form the biggest part of the BPO industry in theother finance-related services such as financial leasing,
Philippines. The country was able to put itself in thecredit card administration, factoring and stock brokering;
BPO map when it grabbed the 3rd place fromas well as for logistics management, and cargo
Malaysia in 2006 with an offshore generating revenueshipment management.
of more than $2, trailing only a little behind India andThe country’s huge and rich pool of low-cost yet
China. What was more phenomenal was that thehigh performing English and IT proficient professionals is
Philippines was able to pose a 62% growth in just 2its greatest asset and competitive advantage in this
years, and this exponential growth rate is expected toBPO field. The country produces thousands of skilled
continue to keep rising. The Philippine BPO industry isand competent business, accounting, HRM and
expected to earn around $11 billion and employ almostengineering graduates each year. The Philippines is also
a million people by the end of the decade.regarded as one of the top 20 in the world when it
Higher-end outsourcing services are what caused thecomes to global business experience. Philippine
Philippine BPO industry to elevate to global proportions.customs and traditions are also world known to
Call centers though, still form the biggest portion of theinculcate good customer service orientation, superior
outsourcing sector. Legal services, web design, medicalwork ethics and a high degree of loyalty to its
transcription, software development, animation, andworkers. Filipinos in general are also known for their
shared services, and not the traditional low cost callresiliency, advance degree of trainability as well as
centers have been the key in the Philippine BPO’smulticultural adaptability.
evolution to fit into the global scale. The PhilippinesSumming it all up, it is evident that the Philippines has all
plans to fully exploit this opportunity to be the king ofthe potential to make it big and even dominate the
the BPO Mountain. It has already taken measures toglobal BPO market. The archipelagos strategic location,
elevate its creative design talent pool, its large pool ofits supply of low-cost yet high quality real estate, its
lawyers, and its professionals in accounting and financegood and continuously improving telecommunications
to a higher level.and other business equipment and infrastructure, its
The government has also taken various steps toexpatriate-agreeable lifestyle, and its progressively
prioritize making the BPO economy more enticing toIT-supportive policies and incentives are all perfect to
foreign investors. Such act is meant to help sustain andhouse BPO processes.
improve the country’s ascent to the global BPOThe Philippines is internationally recognized as number
spotlight.one in the world in terms of availability of
BPO facilities can now be seen all over theknowledge-based jobs and workers, and the country
archipelago, from the most developed cities to the bigalso ranks fourth in Asia in terms of labor quality. And
provinces. BPO growth has helped trim down theas expected, Filipinos are now conquering the realm of
unemployment rate by a huge percentage. Large,software development and animation. And so the
medium and small BPO businesses alike are beingPhilippine domination is complete, it is now a leader on
established tightening the competition, and thusall sectors of global BPO, from the lowest end
improving the quality of services. The Philippines hascustomer services to the highest end web design,
already secured its spot as steady part of the top 10software development, and animation.
choices for offshore operations in the world.Filipinos greatly excel in the fast growing global market
Philippine call centers have evolved from being simplefor animation. The said growth is brought about by the
providers of email response and managing servicesgreatly increasing demand for animation. Animation has
into versatile and all-encompassing business processbecome very popular not just as a means of
providers having the industrial facilities and capabilitiesentertainment in free and cable TV and movies but
for almost all kinds of customer relations services andalso for computer games, as well as an advertising
processes. Travel services, technical support,medium, a graphics medium for Internet content, and
education, customer care, financial services, and onlinean information and educational tool.
business to customer support, online business toFilipinos can offer all animation services from the start
business support, name them all, and Philippine callto end of the process, they can provide from full 2D
centers are sure to be able to provide. Call centersand 3D animation, including pre- and post-production
have indeed become a big industry in the country.services such as layouting, in-betweening, clean-up,
The Philippines continues to be the top source ofdigital background production through scanning and
business process for the Asia Pacific chiefly becausepre-compositing, color styling, special effects creation,
of its very English proficient and neutrally accentedand digital ink and paint application, flash animation and
work force, and of course its less costly labor andweb design, graphic and art design, mobile applications,
operational costs.and art and animation training.
Legal and medical transcription service providersThe biggest names in the animation world like Disney,
specialize mainly in doing medical reports, dischargeMarvel, Warner Brothers and Hanna Barbera now
summaries, operative reports, therapy/rehabilitationprefer Filipino animators and have even established
notes, chart notes, and hospital and clinic reports usingtheir respective offices in the country.
the most advanced software and equipmentOnly next to India, the Philippines is also fast becoming
developed in the United States. Frequent seminars anda software and web development outsourcing favorite
workshops are also being held to keep transcriptionistsamong various countries abroad. Many companies
updated with new developments as well as continuefrom the most developed countries in the world like
to improve their skills. This is aimed to further improveAmerica and Europe come to the Philippines to take
the already exceptional quality of service of being ableadvantage of its low cost yet high quality software
to transcribe at more than a 98% accuracy rate 1, 000and web development.
at most lines. Legal and medical transcriptions BPOCallComInc BPO is the premier BPO provider in the
also generally provide 24/7 services with a maximumPhilippines and its founder and CEO Tom Green is the
of turnover period of 24 hours, and at a fastest of 3know network marketing sales machine and chief
hours in case of rushed situations.proponent of the revolutionary 4StepstoSuccess
The Philippines has also adopted a strict and tediousAction plan.