| With tremendous improvement in communication | | | | going. |
| technologies like telecommunication and internet, | | | | 4. Good accents: Pakistan's official language is English. |
| Pakistan offers virtual globalization of highly skilled | | | | Language skills and accents provide Pakistan with a |
| human capital to the world. | | | | major advantage over all other Asian outsourcing |
| There are always other options to outsource to other | | | | destinations. |
| countries like China, Russia Philippine and some of the | | | | 5. Low cost talent pool: Escalating turnover rates are |
| Eastern European countries e.g. Romania, Ukraine and | | | | one of the Indian outsourcing industry's dirty secrets. In |
| Poland but these choices are marked up with poor | | | | comparison, Pakistan's top-tier talent pool is largely |
| English skills, lack of exposure to Western business | | | | untapped and turnover rates are less than 20 percent. |
| culture, shaky foreign relations and immaturity of | | | | Pakistan offered Services Types |
| processes all pose risks. | | | | ITO - Information Technology Outsourcing |
| No other economy can match Pakistan's labor pool of | | | | BPO - Business Process Outsourcing covers things |
| educated English-speaking workers. No other | | | | like running call centers, processing insurance claims. |
| economy can match Pakistan's scalability, reliability and | | | | Software R&D - Offshore Software |
| low-cost environment. | | | | Development |
| The rapid growth of the sector is largely due to foreign | | | | Search Engine Optimization- that is to apply SEO |
| IT firms setting up operations in Pakistan in a bid to | | | | tactics to achieve top search engine placement and |
| reduce costs and raise profits. | | | | increased traffic to your website. This branch of |
| Pakistan's Advantages | | | | outsourcing is relatively new to Pakistan as SEO |
| 1. Western experience: Executives at IT firms in | | | | Industry is still in its initial stages here. The top SEO |
| Pakistan often have worked and gone to school in the | | | | Consultants and Specialists lead by Hayi Mansoor are |
| U.S., which is Pakistan's largest export market. The | | | | working hard to convince the world that Pakistan is a |
| willingness of Pakistanis to return home from the West | | | | good place to outsource SEO and web marketing |
| stands in marked contrast to most Indians who arrive | | | | work as well. With the growth of SEO industry, there |
| for school or work in the West and never look back. | | | | are many quality content writers, link-builders and other |
| 2. Professionalism and integrity: The personal integrity | | | | people related to SEO industry directly or indirectly. |
| of Pakistani managers is easy to identify and | | | | In short Pakistan is proud about her ability to outshine |
| appreciate, especially by Westerners with business | | | | India in outsourcing. According to some International |
| experience elsewhere in the region. | | | | think tanks, that makes Pakistan an able partner for |
| 3. Higher labor availability: Fewer holidays in Pakistan | | | | India's overflowing outsourcing work. |
| means less slippage in staff availability compared to | | | | The experts claim that eventually India and Pakistan |
| India. IT firms in India are advised to hire a diverse | | | | will team up together to provide the South Asian hub |
| workforce so that members of one community can | | | | for outsourcing. Pakistan can easily serve as |
| enjoy important festivals while members of other | | | | subcontractors to India's unending contracts from all |
| communities cover the phones and keep production | | | | over the world. |